Good morning, family, friends, and faithful followers…..
As many of you know, being a writer means being a traveler. In order to be successful in today’s publishing world, an author must spend a lot of time, effort, and money promoting their own books. Advertising budgets have shrunk, and whatever funds are available go to well-established authors. Seldom do publishers invest big bucks in an up and coming author like me. (Thank God I married a rich woman!)
So…. in order to promote THE PRESLEY PLOT (and whatever books follow) I have devised a rather brilliant marketing plan! Modesty prevents me from elaborating on the compliments that I have already received from my gardener and mailman. However, I will share this concept with you now! Ladies and gentlemen, it is my pleasure to introduce…..
The S.M.A.R.T. Program!
S ales
M arketing
A nd
R oad
T rips!
Each week, until I win the Pulitzer Prize (They can keep the Nobel Prize!) I will be driving to a different Texas town or city to promote THE PRESLEY PLOT. Upon my arrival, if there is no posse gathered in the square, I shall proceed to engage in some public speaking (pre-arranged) and hawk some books. Hopefully, I will sell plenty of copies, but even if sales are modest, I know that I will eat well. How do I know this, you ask?
Because my first S.M.A.R.T. Adventure will be in lovely Lockhart….. “The Barbecue Capital of Texas!” (If not the Free World!) Yes, I shall be joining several hundred thousand race car fanatics for the opening (or close to it) festivities of our brand new N.A.S.C.A.R. Race Track! I’m not thrilled with watching cars go round and round, but I understand that lots of folks will be in Lockhart in the next few weeks, so it seems like a good place to start my marketing program. (I just hope I don’t get “off track” when speaking!)
Frankly, I think Lockhart is a wonderful little town, and I’m sure they will adore THE PRESLEY PLOT. (After all, the book is a little “saucy!”) I just hope I don’t miss my “cue” when I’m down there!
Well, wish me luck. I will let you know how I enjoyed this “slice” of Americana!
Love to all,
Doc Yanoff
Hi there u ole Texan Hope u have good sales and lots of good BBQ. Looking forward to getting some myself. Soon… Jan
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